Cyberstar to Distribute V One Snazio in India
By ChannelTimes Staff
Mumbai,
May 5, 2006

Singapore-based V One Multimedia Pte Ltd ("V One"), the worldwide designer and manufacturer of Snazzi and Snazio consumer electronics and home video capturing and editing products, announced the appointment of Cyberstar Infocom as its authorized nationwide distributor of Snazio for India with immediate effect.

Cyberstar will focus on Snazio range of products primarily TV tuners, networked attached storage and high-definition networked digital home theatre players.

Thye S Tan, CEO, V One Multimedia Pte Ltd., said, "Cyberstar Infocom is a major strategic appointment for Snazio in
India. With Cyberstar as our partner, our growth plans in India are accelerating due to business acumen demonstrated by Raj Rathi and his team and industry respect they have garnered."

Detesh Kumar Aggarwal, country marketing manager, said, "Expanding its coverage in Indian market is a key aspect of V One's strategy due to enormous growth aspects. Cyberstar's reputation and track record is second to none and we look forward to working with them to build the Snazio brand into a major force."

"V One Multimedia has a respected retail brand following its successful Snazzi range of video mixing solutions, famous among the video mixing and editing channel. Snazio shall be an extension of Snazzi, targeting the video capture & home entertainment market, through the IT (multimedia focus) channel. The Snazio range of TV capture cards are feature-rich and shall offer the highest value-for-money proposition to the customers. Cyberstar shall be driving the Snazio range through the existing multimedia channel of company to ensure fast reach and a profitable business opportunity to its loyal partners, while offering association with a well-respected brand," he added.

The company plans to specially target the home entertainment segment with emerging technologies by Snazio in
India and Asian subcontinent. "These technologies are already gaining fast acceptance in the European and US markets," Aggarwal said